North York is a fast-growing and multicultural city. It is one of the most diverse cities as it contains areas such as The Bridle Path, Hogg's Hollow, York Mills, Willowdale, Bayview Village, Jane and Finch, Flemingdon Park and Lawrence Heights. With many condominiums being built in North York, the demand for means of transportation is increasing every day. The young population, young families and new immigrants who live in North York look for Used Cars as they are more cost effective.
If you are a resident of the North York and are in the market for a used car in North York you want to make sure you to find the high quality used car in North York that meets your requirements. There are many North York used car dealers out there but you need to find a trustable dealer who sell you a reliable car. It can be a challenging task searching through all of the used cars for sale in North York to find the right one but it is not impossible.
The next step after finding the right car is checking the history of the car before finalizing your purchase. Buying Used Cars, SUVs, Vans or Trucks can be a risky task without knowing about the history and the past of that vehicle as it may have been damaged in accident, been stolen, have a rolled back odometer, been salvage, lemon, flood damage, etc. The CarProof and CARFAX are the two reports that you can refer to. They reveal information about accident claims, if it was used as rental or fleet vehicle, mileage consistency, number of owners and dates and location of ownership. In order to be able to get the history report for the used car you are purchasing, you need the VIN number. It is 17 Characters and is the identification number of the car.
When you find the right car with a clean history, then you need to decide if you want to finance used car. Depending on your credit history you may need a car loan or a bad credit car loan. The dealership you are purchasing the vehicle from should have ability to match you with the best auto loan lender. This means to get the lowest rate auto loan or lowest rate bad credit auto loan from a respected financial institutions.
You may also have a trade in. You need to ensure to get the best possible value for your trade to make your next purchase more affordable.
AUTORAMA is the largest indoor showroom in North York and it is the name you should trust when it comes to used cars in North York . We have been serving so many satisfied customers in the city North York & Toronto in the past ten years. We believe in being transparent. We provide Free CarProof for every car in our used car dealership in Toronto and North York. We have also gone beyond by making our report live on our website so that our customers can view and print the CarProof report for the used car they are interested in with no cost. We offer the lowest price used car in North York and Toronto as well as the best selection of high quality used vehicles in North York and Toronto. We accept your trade in with the best value. We work with a variety of banks and financial institutions to provide the best possible financing options for you regardless of your history and no matter if you have bad credit, no credit or new credit, we make the process easy for you.
We know that you have high expectations and as a Toronto and North York used car dealer we enjoy the challenge of meeting and exceeding those standards each and every time. Visit us if you look for offer a large selection of used vehicles. Allow us to demonstrate our commitment to excellence!
Tuesday, 19 June 2012
Wednesday, 23 May 2012
Toronto - earlier this summer, Toronto dealer Nasser Rod had 25 SUVs on his lot at AutoRama that certainly weren't going to move fast after gas prices surged from $1/liter to $1.40/liter.
But with the flexibility that many small, independent dealers like Rod enjoy, he was able to cut the prices overnight and liquidate the sluggish inventory.
To accompolish this, Rod placed $1,000 to $2,000 cash-back incentives on the SUVs, which were quickly snatched up by customers. He doesn't have a single SUV left at his store.
"We changed the price overnight and all of them are gone" Rod explained.
"The advantage is we move faster." he said of operating a smaller dealership, "A decision is made within 24 hours, We can maneuver and we change prices faster. If we decide to bring prices down, we don't have to have someone tell us."
In economic times like these, having that flexibility to adapt can be crucial for used dealers, who may have to cut prices or bring in lower priced units to meet the budgetary needs of their customer base.
"I think, right now, the challenges are the economic circumstances you hear on the news every day and the other things is gas prices," he explained. "Suddenly, when the market starts fluctuating and, at the same time, the gas prices are $5/gallon, it affects our operations. It's going to affect our business."
So, being able to change a store's business strategy quickly is important, even if it means taking a hit on profit margins to meet what consumers can afford.
"When times are tough, I bring in a little bit cheaper cars," Rod explained. " You're trying to adjust to the world outside. You have to be flexible. You have to adjust prices of cars to people's ability to buy."
A fairly young dealership, AUTORAMA opened its doors in 2001 and currently has 10 employees. There are five sales personnel and five employees for office-related tasks.
The 35,000 square-foot facility is completely indoors and typically stocks between 130-150 units, almost 80 percent of which Rod, acquires from auction. He said he purchases his entire inventory from Canadian sources and sells roughly 700 vehicles a year.
Rod, who came to Canada in 1990 after having grown up in Iran, said he saw the need for improvement in the country's used vehicle industry and decided to enter the business.
"I found that used-car lots weren't meeting customer's needs," Rod commented. "I saw that there was room for improvement, so I got involved."
One area, in particular, that Rod pays careful attention to is honesty with customers and vehicle quality, as reputation can be paramount in the used-car industry.
"Whatever we know about the car, we transfer to the customer before they sign the deal." Rod noted. "By doing that we are selling them a good product, so they will have less headaches in the future."
He utilizes a vast array of carproof history reports and makes sure every vehicle he puts on the showroom floor has been examined extensively. According to Rod, any vehicle he sells to a customer has been inspected three times.
Obviously, the mechanical and cosmetic conditions are checked at auction before he buys a vehicle. Then he takes the vehicle to another mechanic whom Rod outsources for his service operations.
The vehicle is inspected again after the purchase before he puts the unit on the floor. If a shopper buys the vehicle, another thorough inspection is performed before it is delivered to the consumer.
According to Rod, his store has an 80 to 90 percent satisfaction rating, meaning this percentage of customers never report problems with any of the units they purchase from him. However, if something does go wrong, Rod offers several options.
For customers looking to purchase an extended warranty, Rod offers a warranty that has plans anywhere from three months to three years.
"Word of mouth is very important in this business," he added, noting that his return-customer rate is between 10 to 20 percent. "We want to bring that number higher because the cost of bringing back customers in less than bringing in new customers."
Another key point that Rod stresses is understanding customer base. Toronto has more than 2.5 million residents; many of them are from other parts of the world. In fact, one report indicated that roughly half of the city's populace is born in a foreign country.
With such an international flavor, Rod has found that shoppers in the area prefer import brands, especially Japanese cars. This leads to only 25 percent of his inventory being North American units, with the rest being from Japan.
"I think the makeup of the city (plays a role) and people assume that Toyota and Honda break down less, or that they have greater resale values than North American cars," Rod explained. "and they're right most of the time."
Rod also emphasized the importance of the Web in his operations. He advertises his inventory on AutorTrader.ca, Wheels.ca, Carpages.ca and Autocatach.ca. AUTORAMA is also connected to several banks through the Internet so it can offer on-the-spot financing for consumers.
Moreover, he maintains s strong relationships with the Used Cars Dealers Association of Ontario, where he's been a member since 2001. Road said that he strongly believes that UCDA has very highly qualified staff and the organization's support and services benefit both customers and used car dealers like him.
Ultimately, the success of a used dealership like AUTORAMA comes down to understanding the market and ensuring the best quality to the consumer.
"We research the market for the correct price. What matters is what the best price for that vehicle is today?" Rod stated. "We make sure the background of the car is perfect. We make sure the reconditioning and appraisal is better than others and we make sure the price is better than others."
(Source : Auto Remarketing, Nov 2008)
(Source : Auto Remarketing, Nov 2008)
Tuesday, 22 May 2012
FOCUS ON USED CARS - Independents leverage franchise-style presence and no-haggle pricing for success
"Our customers feel that they have stepped into a new-car dealership”, boasts Nassar Rod, dealer principal of AutoRama in North York, Ont.
“we are not a used-car lot; we are a used-car dealership with a new concept and with this goal in mind – that the used-car business should be run as a truly modern, customer-friendly enterprise with the right vehicles customers want to buy”. At this point, AutoRama used cars inventory has over 140 cars indoors in comfort.
Rod says people come to AutoRama for more than just indoor shopping. Customers can get all the information they need about the car they want such as where It was bought, its accident and service record. If available , They also get a guarantee that the reading on the Odometer is accurate and that the vehicle isn’t branded or flooded damaged.
There is no haggling; the sticker price is the price of the vehicle, he says. And no high pressure tactics.
Sales people receive a flat rate for each vehicle or warranty sale. “Our sales consultant’s objective is helping customers find the vehicle they want at the price they can afford, “ he says. “ we won’t pressure them into buying our car if they choose not to.”
AutoRama store stocks cars in the $8000 to $ 29,000 range.
(Source : Canadian AUTOWORLD , June 2004)